Start a project→WooCommerce builds where the interesting work is behind the checkout — subscriptions, complex catalogues, ERP syncs, and the performance to survive a catalogue of thirty thousand SKUs.
Field-by-field checkout work, express payment, and a mobile flow tested on real devices, not just a desktop preview.
Variable products, configurators, tiered and trade pricing, and search that stays fast past thirty thousand SKUs.
Recurring billing, dunning, upgrade and pause flows — the parts that quietly leak revenue when they're wrong.
ERP, accounting, 3PL, CRM, and email platforms wired both ways with logging and retry, not a nightly CSV.
Object caching, index tuning, and a fragment strategy so peak traffic doesn't take the store down mid-campaign.
GA4 ecommerce, server-side events, and a dashboard that answers where the money leaks.
WooCommerce · Woo Subscriptions · Stripe · Klaviyo · REST/GraphQL · Redis · ERP syncs
Funnel data, checkout drop-off, catalogue structure, and integration inventory before we scope anything.
Catalogue model, pricing rules, and checkout design agreed with finance and ops in the room.
Store build in parallel with integrations, with a staging store loaded with your real catalogue.
Rehearsed cutover, order flow verified end-to-end, then two weeks watching the funnel daily.
“Checkout drop-off fell by a third in the first month. The ERP sync alone gave our ops team back two days a week.”
If your catalogue and pricing rules are standard, Shopify is often the cheaper answer and we'll tell you that. Woo wins when you need pricing logic, deep integrations, or content and commerce living in one system.
Yes — products, customers, orders, and subscriptions, with a rehearsal migration on staging before the real one. Historic order data comes across intact.
We load-test before launch at a multiple of your best day, then tune caching and the database until it holds. Hosting recommendations come out of that test, not a brochure.
Regularly — customer groups, tiered pricing, quote requests, purchase orders, and net terms.
Stores need it more than sites. Most commerce clients run a monthly plan covering updates, monitoring, and a block of development hours for the next thing.